Social Media Coordinator (m/f/d)
fulltime | hybrid
About Us
ClipMyHorse.TV is the leading online service for live broadcasts of global equestrian sport and breeding events. On over 300 days per year, horse enthusiasts can experience more than 2500 events live. ClipMyHorse.TV broadcasts international, as well as regional equestrian sport and breeding events from more than 200 countries all around the world.
The Social Media team is responsible for the cross-channel development of digital marketing strategies, the management of internationally relevant content, the maintenance of consistent brand communication, and the implementation of comprehensive communication measures.
Role Overview
As a Social Media Coordinator, you will play a crucial role in supporting and coordinating the activities of the global digital teams related to their websites and social media channels. Your primary responsibility will be to assist in bridging the gaps between local teams and Operations, ensuring the smooth development and implementation of communication and marketing standards. You will support digital marketing projects, facilitating collaboration between internal and franchise partners to ensure consistent and high-quality services. Additionally, you will help coordinate workflows, foster mutual understanding through effective communication, and assist in implementing processes and maintaining quality criteria.
Key Responsibilities
- Support in Creative and Strategic Brand Management: Assist in bridging creativity and strategy to ensure brand consistency across all channels.
- Assist in Developing Social Media Marketing and Communication Strategies: Help create and implement digital strategies for cross-media campaigns and support the management of digital projects for our top events and formats—from planning and execution to analysis.
- Operational Support for Content Creation: Contribute to the creation of content, both textual and graphical, to meet operational needs.
- Identify and Address Operational Challenges: Help identify bottlenecks, inefficiencies, or areas for improvement in daily operations through data and process analysis.
- Support in KPI Analyses and Reporting: Assist in the creation of KPI analyses and reports to measure performance.
- Quality Control Assistance: Aid in ensuring high standards through quality control measures.
- Workflow Optimization Support: Contribute to the optimization of internal workflows to improve efficiency.
- Assist in Product, Market, and Competition Analyses: Help create and evaluate analyses, providing actionable recommendations.
- Liaison for Local Digital Teams: Act as the contact point for local digital teams to ensure alignment and communication.
- Facilitate Communication Across Markets: Ensure constant communication flow between markets on website-related topics, including new developments, improvements, and planned activities.
- Consult and Support Global Digital Teams: Provide support in implementing activities aimed at improving website performance, such as A/B testing.
- Assist in Website Optimization Tool Rollout: Help with the rollout and activation of website optimization tools on local websites.
- Ensure Compliance with Brand Guidelines: Support the maintenance of brand guidelines across all websites.
- Coordinate and Maintain Design Guidelines: Assist in the setup and ongoing maintenance of design guidelines and manuals.
What Makes You a Fit
- Professional Experience: You bring a creative mindset with experience in data-driven campaigns and thrive in dynamic working environments. Whether you are a recent graduate, have some professional experience, or are a self-taught individual with the right skills, we welcome your fresh perspective and enthusiasm. Relevant fields of study could include Marketing, Communication, Business Administration, Media Studies, or a related discipline, but we are also open to candidates without a formal degree who have demonstrated relevant experience and skills. You have a preference for working with diverse teams at high innovation speeds. Your goal-oriented personality and entrepreneurial mindset drive you to achieve results while managing various tasks efficiently.
- Technical Skills: We are looking for someone who is highly organized and structured. You enjoy handling coordination and support tasks, and you thrive in a role that involves ensuring smooth operations. You like to work within agile environments, adapt quickly, and maintain high productivity. You take pride in organizing and optimizing workflows, and you bring a supportive character that loves to help the team succeed.
- Communication Skills: You have a good command of both German and English, with strong communication skills that enable you to present complex content in a way that resonates with the target audience. As a recent graduate or early-career professional, you possess solid problem-solving abilities and are eager to learn how to engage effectively with stakeholders at all levels, ensuring clear and consistent communication across all channels.
What Makes You Shine
A strong foundation in equestrian sports is key for this role. If you’re passionate about the sport and excited to build on your existing knowledge, you’ll find this position both rewarding and engaging. Your familiarity with the equestrian world will help you connect with our audience and contribute meaningfully to our projects.
Who we are
- You will be part of a highly motivated and international team and can help to shape a new, exciting project from the very beginning
- You will have a permanent place in the ClipMyHorse.TV family and benefit from our start-up mentality with flexible working and holiday hours and state-of-the-art equipment.
- Is personal development important to you? Then you can benefit from advanced training and further education opportunities.
- It’s never boring with us – variety is guaranteed!
- Thanks to our hands-on mentality, you can give free rein to your creativity! You have a cool new idea? – Go for it!
Interested?
Follow the QR code to our job portal or apply via https://jobapplication.hrworks.de/de/apply?companyId=x2cd262&id=d05838.